Nintendo-Placed Video Ads & Results Of Social Media Networking

by Rob Sutter

Video games are a lot of fun and sometimes people have much more fun by recording themselves playing. They want to show themselves going through the game and they will oftentimes talk over it, whether it's giving viewers hints or offering their own take on the events that are recorded. YouTube is a breeding ground for these videos and you will definitely find them upon the first search made. With Nintendo taking steps to become more involved, who knows how the company's social media networking will end up?

<a href="https://www.facebook.com/pages/Social-Media-Marketing-Coach/375174569204467">Online marketing</a> is something that holds a great deal of weight, potentially more than people give it credit for. It's recently been reported that Nintendo has decided to place ads on videos which utilize footage from their published and developed games. These can include anything from Let's Play videos to those made strictly for educational purposes. For those who make money off of the videos, I can see this as both a positive and a negative change that can impact the effectiveness of such videos.

You can look at this as encouragement, seeing as how users may need to work harder in order to produce content without another source. Maybe quality will go up but I think that the chance of doing so is slim for some channels. In fact, I am more inclined to believe that Nintendo will lose free marketing because of fewer people showcasing videos with footage from the games. Why should they continually invest themselves in something that Nintendo is going to have its claws sunken into for the long haul?

It seems like there was a mixed reaction from the fans after this story made news. YouTubers have a number of channels that they are subscribed to and Let's Players, believe it or not, have actually grown strong legions of fans because of their work. If they leave and Nintendo is left without them, can you imagine what it would do for the realm of social media networking? It's something which I'm curious about and I hope that agencies the likes of <a href="https://plus.google.com/u/0/109296238298470687061/posts">fishbat</a> focus on the story as it develops.

As someone who follows a select few Let's Play channels, I can tell you just how much work goes into them. It's not just a matter of talking over the games that you play; there is a great deal of editing that is seen with many of them and I think that they deserve the fans that they have gained. What happens if Nintendo takes hold of all of the videos with their games, citing ownership? I fear if the ones I enjoy take it upon themselves to fade to other sites.



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